The demographic of our audience is mainly teenagers. Into partying and having a good time they spend their weekends drinking and making the most of their weekend. Most of them will of had some experience with the misuse of drugs meaning they will be able to identify with the events in the film. The majority of the audience will be girls which challeges the normal conventional mainly male dominant target audience of thrillers. The film could also aspire to parents who would easily identify with the worry and panic the parents of 'Sarah' go through in the film.
Tinuke, 17, a dancer and artist attending brit school for performing arts & technology, loves socialising with friends, shops is American Apparel, dances, enjoys art and watches misfits on a school night. On the weekends she goes out partying all night and wakes up the next morning with a hangover having to do her college work to ensure she can can go out the next night aswell to make the most of her weekend.
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