'TAKEN'

* Tania Begum * Rosa Galvin * David Fessahaye * Sarah Murphy *

Friday, 23 April 2010

Evaluation question 3&4

What kind of media institution might distribute your media product and why? How would you attract and address your audience?




I have an online marketing strategy and this is a step by step account of how I'm going to construct that strategy:

To promote my thriller sequence i would firstly upload the video on YouTube. If my thriller then became a hit on YouTube i would create a Facebook fan page to extend the promotion of my thriller by letting fans join the page. This would increase its popularity as fans would also promote my thriller on their face book pages, leading more people to come to recognition with it. As well as creating a fan page on Facebook, i would also create one through Myspace as Myspace was pretty hyped up about before people turned to Facebook.

Here is a link to a film fan page on facebook;
http://www.facebook.com/search/?post_form_id=e659063a357dc9f12b8dfe1c3be8c052&q=sir+michael+cane&init=quick&ref=search_loaded#!/slumdog?ref=ts
Slumdog millionaire was successfull british independant film.

So having fan pages on both the social networking website would surely increase my thrillers popularity. Also other than broadcasting my thriller net wise, i would also try and screen my thriller opening in private cinema screenings such as 'Screen on the green' which i have visited myself to show peers family and friends at first, then gradually take it to the public cinemas such as 'Vue'. I would enter my film into a film festival, some example s are Sundance and Raindance, often VIPS are in the audience, this way i will possibly be able get a distribution
deal.
Raindance
website:
http://www.raindance.co.uk/site/

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